Overview
Premier plumbing and gas fitting services
Bluerock Plumbing and Heating is a Calgary based company that provides premier plumbing and gas fitting services for both residential and small commercial properties. As a growing business, Bluerock needed a new logo that better reflects their commitment to quality, helps them stand out in a saturated market, and can be built upon when they can dedicate more budget to marketing. The primary outcome of this project was preparing a logo to be applied to their work van to increase exposure while operating driving through Calgary and the surrounding area.
Industry
Plumbing and Heating
Scope
Logo Design Brand Assets (Sticker)
Approach
We began with a discovery call and collecting benchmarks of logos they liked and together we decided a simple, clean logo would best represent their brand. We started by sketching a few different examples and letting them choose which ones they wanted brought to life. From there we refined the logos. We went through multiple fonts, colours pairing, and styles of mountains before perfecting the brand style. From there, we were able to break up the elements for different applications.
"Rhea and her team are lovely and effortless to work with. They kept us in the loop every step of the way, and intuitively grasped our style and aesthetic with very minimal direction. When they designed our logo, their attention to detail and creativity made for an end-product that far exceeded our expectations—as someone who’s worked with countless designers, I highly recommend their team for your project! "
Gillian Hawryluk
Owner
